The Power of Impossible Thinking

Although touted as a business book with the subtitle Transform the Business of Your Life and the Life of Your Business this is a book with tremendous value for everyone. There are many, many books on the market discuss how business leaders often get into a mental rut and as a result miss important opportunities. While this one is similar it is also very different in that it not only provides much better examples but also provides suggestions and methods on how to get out of that mode of thinking. The authors discuss how we develop models of the world around us, how they serve us, and how they can also entrap us. But that is not where the book ends. They discuss how to see the other mental model possibilities, how to know when to switch, how to deal with context so you get the appropriate picture, using cognitive experimenting to expand your ability to perceive other directions, dismantling the old way, bridging disconnects, and adapting to the world. Part of the purpose of the book is to help you develop the ability to react quickly and creatively. They provide several examples of people who have done the impossible by reframing the mental model that others were stuck in. The appendix covers the neuroscience behind mental models for those who really want to understand how we get trapped in these models. A fascinating book that does an excellent job of exposing how our thinking gets in the way of many things we do, The Power of Impossible Thinking should be required reading for all business managers and highly suggested for everyone since such mental model problems pervade all aspects of life.

Author: Yoram Wind, Colin Crook
Publisher: Wharton School Publishing
One Lake Street
Upper Saddle River, NJ 07458
Copyright: 2005
ISBN: 0131425021
Pages: 237 plus appendix and index